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Every day we bring you the top trending videos and news being shared around the web. What’s Trending also gives you access to your favorite digital stars and The pulse of what’s trending on YouTube. Check out the latest music videos, trailers, comedy clips, and everything else that people are … Trending this Week.
Trending videos are any videos that YouTube users are interacting with at a very high rate. Often these videos were recently uploaded (a day or so ago). As previously mentioned, you can view the current trending videos under the “Trending” tab on the YouTube homepage, even if you’re not logged in or don’t have an account.
For brands, the goal of creating trending content isn’t necessary. It could be a shoot-for-the-stars goal, because if one of your videos goes viral, it could end up on the trending page and thus gain significant exposure to your company. However, silly commercials, like those on the Super Bowl, have ended up as trending YouTube videos shortly following their television debut